I agree with Simon Rosenberg at the Huffington Post, who counsels election watchers not to mistake a tightening race this week for a McCain comeback.
My sense now is that McCain is likely to gain 4-5 points in this these final few weeks and return to a respectable level for a credible GOP candidate. Part of what may drive this movement in the next few weeks is McCain bouncing back up from his current below-the-floor position. I mean 43 percent for a major GOP candidate in a two-way race? No way we are going to end up there.
McCain’s gains these coming weeks will be because he had been so dramatically underperforming since his successful convention. His erratic performance in the debates, his very public confusion during that first week of the financial crisis, the cratering of Sarah Palin, have all combined to leave him several points below where he should be at this point. In these next few weeks he will in all likelihood regain ground he should have been occupying all along but lost due to his disappointing campaign. So in many ways, McCain’s likely uptick is more a sign of his current weakness than any newfound strength.
Getting back up to 46, 47, 48 is not the same as winning. My guess is there will be a lot of confusion about this in the chattering classes in the next few weeks.
Remember to factor in a couple of points for Bob Barr and perennial candidate Ralph Nader, and keep in mind that George Bush won in 2004 with just 49 percent of the popular vote. So long as Obama’s national poll numbers hover around and above the 50% mark, he’s in a good position.
Then take into account possible factors like the cell phone vote (who are not really accounted for in most polls) and of course the fabled Bradley effect. Some analysts have also referred to a possible reverse Bradley effect, suggesting that some people who live in communities less likely to vote for a black man may not feel comfortable expressing support for Obama in a phone interview, but might actually vote for Obama once inside the booth. This hypothesis originates in a study done on the 2008 Democratic primary results found that Obama outperformed poll spreads by an average of 7%.
The researchers attributed the inaccuracy of the polls to social influences. For instance, Greenwald said many women told pollsters they were voting for Hillary Clinton but ultimately cast their ballots for Obama.
“I don’t think they’re lying to pollsters,” Greenwald said, explaining that pollsters are contacting people who are undecided and may feel pressure to say they’re voting for the candidate who most closely identifies with them socially.
Greenwald said he expects to see the reverse effect in the general election, but mostly among older voters who say they’re supporting John McCain. He expects many will pull the lever for Obama based, on multiple reasons, including the financial crisis. This trend could determine the outcome of the election, Greenwald said, if Obama’s lead shrinks in some state polls.
Races always tighten toward the end. We are nearing the final sprint in the race, and as Rosenburg points out, McCain’s poll numbers over the last month reflect how badly he and Palin damaged their numbers. Absent further missteps, McCain could get back into the mid to upper 40’s. But he will have to watch out for the “Why bother?” effect on his side: if he looks sure to lose in the final days, some McCain leaning voters may just stay home.
At the same time, Obama needs to make sure his supporters don’t get complacent, and he has warned as much. Obama’s numbers will also be affected by whether his campaign has been able to get out the early vote, when voters were comforted by his calm demeanor through the financial crisis and McCain was cratering. This year is an important test, as well, of whether the Democrats can get their new and less-likely-to-show-up voters to the polls. For all their disadvantages this year, the Republican party is typically quite effective at turning out its vote through churches and neighbor-to-neighbor contacts.
Obviously, the election doesn’t come down to the national popular vote tallies. In my opinion, Obama’s clearest path to the White House runs through Virginia. If he can hold this state, it is nearly impossible for McCain to win (Obama stands at 286 electoral votes with the Virginia, New Mexico, Iowa and New Hampshire battlegrounds in his column). The Obama campaign’s effort to court a host of red and newly purple state voters – North Carolina, Indiana, Florida, Ohio, Colorado, Nevada – is smart because it forces McCain and Palin to spend precious time in these states. Plus, if these states do actually swing to Obama, then he’ll walk into the White House with not just a Democratic Congress but with a mandate.